Dior and Jordan Brand are scheduled to release their long-awaited Air Dior collaboration today in select boutiques, following an online pre-drop. Unfortunately for stateside buyers, the capsule will no longer be available at physical locations in the US due to rising COVID-19 cases.
“Indeed, the safety and well-being of our clients and employees are at the heart of all our thoughts and actions. We apologize for any disappointment this may cause,” Dior said in a statement. It remains to be seen if the physical release will be rescheduled.
Why is the Dior x Nike Air Jordan 1 release so significant
Dior and Jordan Brand unveiled their collaborative Air Jordan 1 at the Dior pre-fall 2020 show in Miami. Prior to the official debut, Travis Scott gave us a preview of Dior’s Air Jordan 1 via his Instagram Story. Since then, we’ve been treated to images of a low top version of the same shoe, as well as release information that has been drip-fed to us by a mixture of Jordan Brand and Dior, as well as a handful of notorious leak accounts.
Coinciding with the 35th anniversary of the Air Jordan, the limited-edition Air Jordan 1 High OG underscores the timeless appeal of the sneaker and the style of Maison Dior. Designed using the same principles as a luxury bag, Kim Jones’ goal was to make “the most luxurious Air Jordan 1 ever.”
The special AJ1 is made entirely in Italy featuring a mixture of white and Dior Gray leather, with an Oblique monogrammed Swoosh (similar in style to the graphic featured on the fashion house’s popular B23 high-top sneaker) and hand-painted edges. “Air Dior” has also been applied to Jordan’s familiar Wings logo. Lastly, the 1s are finished with a translucent outsole below.